Our facilitator for this meeting will be
NAWBO SA Member
Erin Hoy
Erin is the founder & CEO of 5 to 9 Socials LLC, where she helps CEOs and industry leaders elevate their brands with strategic social media, compelling personal branding, and high-impact content creation. With a background in communication and years of experience in marketing and business development, Erin understands the power of a well-crafted digital presence.
Her approach is data-driven, no-fluff, and built for busy leaders who want to grow their business without spending all day online. She replaces the guesswork of social media with proven strategies that increase visibility, attract high-quality clients, and position her clients as industry leaders.
Because you're a CEO—it's time to post like one.
Title: The CEO’s Guide to Social Media: Stop Checking the Box & Start Building Trust
You’ve worked hard to build your business, but when it comes to social media, it’s easy to see it as just another task to check off the list. The real power of digital marketing, though, isn’t in just showing up—it’s in showing up with intention.
This workshop will help you shift from simply posting to strategically building your personal brand, so you can attract more opportunities, deepen client trust, and stand out as a leader in your industry. Just like in real life, relationships drive success—and your online presence should reflect the same level of connection and authenticity.
Whether you’re looking to grow your visibility, engage more meaningfully with your audience, or feel more confident in your marketing, this session will give you the tools to make social media work for you—without it feeling like a chore.
Key Takeaways:
How to use your personal brand to build trust and attract opportunities
The #1 shift that turns social media from a chore into a business asset
How to engage with your audience in a way that feels natural and strategic
Where to show up beyond Instagram—leveraging email, blogs, and LinkedIn
The “CEO Posting Formula” to create content with confidence and clarity
(LUNCH PROVIDED)
